Free IQ --A New Kind of Internet Experience

Free IQ is a recent but formidable addition to internet social networking scene, combining features of a search engine, free video site and social network. Members are encouraged to view, as well as upload, anything that adds to the knowledge base of the site. Sites are then ranked according to popularity.

There is already a large and growing database of videos on many topics. Unlike the more random content of YouTube, FreeIQ was designed to be a place to share knowledge. This, of course, can take a multitude of forms. Right now a lot of the content pertains to marketing, especially internet marketing, which reflects the people who started and first joined FreeIQ. However, the field is wide open for people to share their expertise about almost anything.

Everyone who uses Free IQ has a voice in the ranking of material. So when someone does a search, the top listings are those that the most people found helpful. This is a more democratic approach to ranking, as opposed to the usual search engines, which are often controlled by the marketers with the largest budget. This is in line with Free IQ's goal to be content-driven.

So the format of IQ is that of a search engine; indeed, the home page looks like a typical search engine page. The content, however, is much more focused and value-filled than on a typical search engine. There is also a social networking aspect to FreeIQ; a page where members describe themselves and can create their own mailing list.

There is also a two-tier affiliate program which is free to join. This means affiliates earn commissions on anything purchased by those who sign up under them, and also on the second level; that is, they earn commissions on sales made by affiliates of their affiliates.

While much of the site is commercial or business-oriented, the interesting thing about it is the amount of free content (as the name implies). While most of the free content, not surprisingly, points to something that ultimately costs money, there is quite a bit of valuable information being given away. While the net is full of free stuff, most of that is trivia, as opposed to useful knowledge.

Free IQ may grow and prosper; or it may fade away. It all depends on how the market reacts to this experimental format. I am rooting for it because I see a chance for people to have a new tool allowing them to contribute and access vast amounts of information for free.

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